WEIRD SENSATION FEELS GOOD: The World of ASMR (13 MAY – 10 APRIL 2023 // The Design Museum, London) Many people today need to watch and listen to ASMR (Autonomous Sensory Meridian Response) videos to reduce their anxiety, mostly to sleep, or even to relax or focus on one thing . Watching and listening, these two must be at the same time , this part is important. In fact, what people listen to in ASMR videos is not classical music or a relaxing rhythm. There is no nature scene or music, only the sounds of that video's content, for example comb sound, scissors sound, daily life sounds according to the content of the video. These videos are most viewed and watched on Japanese and Korean content via Youtube. For example long whispered talk, playing with hair, slight crackling sound when candles are burning, water sound, tape sound, clicking sound coming out of hard floor where nails touch, comb sound while combing hair... In the focus, they create content that creates a feeling like...